Apple TV isn’t taking a shot at Netflix just yet – it’s going after Amazon

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Apple announcements are usually a big event, but the first of 2019 was a bit more celebrity-laden than usual. 

Jennifer Anniston, Steve Carrell, Reese Witherspoon, Jason Momoa, and even Oprah all gathered at the Steve Jobs Theatre today to promote Apple’s new upcoming streaming video subscription service, Apple TV+.

With a slew of shows slated featuring big Hollywood celebrities, Apple’s stepping into the streaming video subscription ring with current heavyweight Netflix obviously dominating headlines. But it’s Apple’s other TV-related announcement, Apple TV Channels, that’s primed to cause a more immediate shakeup in the market — and it’s Amazon that should be worried. Read more…

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