In the arms race of ad blocking there’s clearly never a dull moment as efforts to block ads are combated by publisher and platform countermeasures trying to fox the blocks. This is why Adblock Plus maker, eyeo, says it’s getting more serious in how it tackles what it dubs “circumvention technologies” — by setting up […]
View More Adblock Plus maker has a new taskforce to fight publisher efforts to reinject adsCategory: adblock plus
Adblock Plus wants to use blockchain to call out fake news
eyeo, the company behind the popular browser-based ad block product Adblock Plus, is no stranger to controversy. Which is just as well given its new “passion project”: A browser add-on that labels news content as ‘trusted’ or, well, Breitbart. The beta browser extension, which is called Trusted News (initially it’s just available for Chrome), is intended to […]
View More Adblock Plus wants to use blockchain to call out fake newsGerman Supreme Court dismisses Axel Springer lawsuit, says ad blocking is legal
Germany’s Supreme Court dismissed a lawsuit yesterday from Axel Springer against Eyeo, the company behind AdBlock Plus. The European publishing giant (which acquired Business Insider in 2015) argued that ad blocking, as well as the business model where advertisers pay to be added to circumvent the white list, violated Germany’s competition law. Axel Springer won a […]
View More German Supreme Court dismisses Axel Springer lawsuit, says ad blocking is legal