Apple plans major US expansion including a new $1 billion campus in Austin

Apple has announced a major expansion that will see it open a new campus in North Austin and open new offices in Seattle, San Diego and Los Angeles as it bids to increase its workforce in the U.S. The firm said it intends also to significantly expand its presence in Pittsburgh, New York and Boulder, Colorado […]

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Fitbit stock sinking following Apple Watch announcement

Apple announced its latest and greatest Apple Watch in Cupertino today — The Apple Watch Series 4.  Fitbit (NYSE: FIT) stock sank as a result. Right now it’s down more than 6 percent and continuing to tank. The company sells a competing wearable health and fitness device.  Apple’s newest watch, starting at $399, can now perform an […]

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For Apple, this year’s Global Accessibility Awareness Day is all about education

Following Apple’s education event in Chicago in March, I wrote about what the company’s announcements might mean for accessibility. After sitting in the audience covering the event, the big takeaway I had was Apple could “make serious inroads in furthering *special* education as well.” As I wrote, despite how well-designed the Classroom and Schoolwork apps seemingly are, Apple should do more to tailor their new tools to better serve students and educators in special education settings. After all, accessibility and special education are inextricably tied. It turns out, Apple has, unsurprisingly, considered this.

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Apple’s 2019 Mac Pro will be shaped by workflows

A year ago, I visited the Apple campus in Cupertino to figure out where the hell the new Mac Pro was. I joined a round table discussion with Apple SVPs and a handful of reporters to get the skinny on what was taking so long. The answer, it turns out, was that Apple had decided […]

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