Super Bowl LIII set streaming records, while TV viewership saw massive drop

Football fans didn’t tune into this year’s Super Bowl coverage on TV in as large numbers as in years past. According to Nielsen, the big game drew an average televised audience of around 98.2 million viewers. CBS, however, said the big game was watched across all platforms – including digital and streaming – by a […]

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3 digital industries that China is dominating

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China is one of the foremost nations embracing a fully connected society. In many major Chinese cities, sensor-filled machines that accept digital payments and support public data-collection are commonplace. Such technologies are found in supermarkets, malls, and even on sidewalks — Chinese panhandlers have notably used the WeChat platform to collect donations from passersby. Already, China’s mobile payments market is nearly 50 times that of the U.S.’s.

China represents a significant investment opportunity for breakthrough innovations in digital industriesData from late 2017 suggests that increased digitization may lead to a shift of 10 to 45 percent of industry revenue pools in China by 2030. This shift has particular implications for key sectors like consumer and retail, automotive and mobility, health care, and freight and logistics. Read more…

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If you loved ‘Rise,’ you’ll love ‘Understudies’

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NBC’s Rise — a new show about a group of high school students putting on a musical and their trials and tribulations is about the kids who are stars. The companion web series, however, focuses on an entirely different part of high school theater: The understudies.

The Understudies‘ digital videos will follow students not at the forefront of Stanton High School’s production of Spring Awakening. Though we find out about the group through Michael (Ellie Desautels), we’ve already got a core cast of stage-starved misfits ready to charm.

The first installment of Understudies isn’t super subtle, focusing mainly on one girl who thinks she deserves a lead in the musical because she put in time with the teacher and did tech for a whole year (tech ≠ acting, so not sure where that experience was going). Instead of plotting any ill will against the main leads, the understudies hang out, bond, and play a game of Never Have I Ever. Read more…

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View More If you loved ‘Rise,’ you’ll love ‘Understudies’