How to choose the right DNA kit for you: MyHeritage, 23andMe, AncestryDNA, and more

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DNA test kits like MyHeritage, AncestryDNA and 23andMe have become increasingly popular over the past few years and were a sought-after gift item during the Black Friday sales. 

Though DNA tests are being added to more and more people’s bucket lists, the sheer number of kits you can choose from is overwhelming. The result? A lot of interested customers opt out simply because they’re not sure which kit to buy.

And that sucks, because finding out the whos, whats, and wheres that made you into the person you are is way too awesome to pass up.

We did some digging to bring you the ultimate DNA test comparison guide. We’ve looked at five of the most popular DNA test kits out there — MyHeritage, AncestryDNA, 23andMe, Living DNA, and  Ancestral Origins — to give you the rundown on the differences between each kit so you can decide which one is the best for you.  Read more…

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23andMe updates its ancestry reports, but they’re still not perfect

23andMe, co-founded by CEO Anne Wojcicki, has deployed its latest update, featuring interactive ancestry details, cultural insights about food, art, language, and the option to order a physical ancestry book. Starting today, customers will be able to see more granular ancestry results from more than 1,000 regions, as well as 33 population-specific pages about cultural information. […]

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Save $30 on 23andMe DNA test kits thanks to this Amazon sale

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Now that it’s 2019, it’s time to make some resolutions. If one of your goals for this year is to learn more about who you are and where you came from, a DNA kit can help. 

Learning more about your DNA can give you insight about your ancestry, health, and any hereditary illnesses so you can tackle the new year with a sense of self and a plan for your health.

In honor of the new year, Amazon has 23andMe’s DNA test kit — an ancestry and personal genetic service that you can do at home — on sale for $69.00, which is a $30 savings.

Normally priced at $99, 23andMe’s DNA test kit is easy-to-use and provides valuable information about your genetic makeup and ancestry. The company’s home kit includes more than 150 ancestry regions in the world, which is then broken down to just 0.1% to get a personalized and specific DNA road map of you and only you. Read more…

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How MyHeritage found a new business in DNA

 At first glance, genealogy may seem like a quiet hobby you take up in your retirement, but it’s also a big industry, with the likes of Ancestry, MyHeritage, Helix and others all vying for new users. You’d think that there isn’t much these companies can do to really differentiate themselves from each other, but they all offer a slightly different spin on the core theme of… Read More

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