Media fragmentation is annoying consumers

Deloitte’s Technology, Media and Telecommunications division published its 13th-annual Digital Media Trends survey, focused on identifying changes in the ways US consumers engage with various types of media. Led by an independent research firm, the survey had roughly 2,000 consumer respondents across demographics – with the report categorizing respondents based on age (Gen-Z: ages 14-21, […]

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SonicFox is changing the game for esports in mainstream culture

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No matter how big esports gets, its mainstream acceptance in Western culture remains debatable. We know people (lots and lots) watch various competitive games. Investors are certainly gunning for the near-billion dollar global industry to continue its exponential growth. Even ESPN is airing them on TV, just like any other sport.

But unlike other sports, professional gaming lacks a household name — that player akin to Michael Jordan or Pelé, whose popularity transcends the subculture of the sport and into something more universal. 

That is until Dominique McLean, better known by his alias SonicFox. Read more…

More about Entertainment, Gaming, Esports, The Game Awards, and Sonicfox

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Fortnite goes big on esports for 2019 with $100 million prize pool

Epic Games, maker of the ultra popular Battle Royale game Fortnite, is putting up another $100 million in prize cash for competitive tournaments in 2019. The company made waves in the esports world last year, announcing $100 million prize pool for the 2018 competitive year, dwarfing every other competitive title in one fell swoop. This […]

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FanAI buys Waypoint Media to better track fan engagement for streaming monetization

FanAI, an audience analysis platform for eSports and streaming, is buying New York-based Waypoint Media to improve its analytics tools for eSports players and streamers. The deal means that Waypoint’s Twitch Middleware API and the “Raven” tracking and URL shortener will be added to FanAI’s product portfolio. The middleware tech has the ability to track every […]

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With investors knocking, PlayVS opens the door to a $30M Series B

PlayVS, the company bringing esports infrastructure to high schools across the country, has today announced the close of a $30.5 million Series B financing. The round was led by Elysian Park Ventures, the investment arm of the L.A. Dodgers, with participation from five existing investors, including New Enterprise Associates, Science Inc., Crosscut Ventures, Coatue Management […]

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China’s frenzy over League of Legends championship sheds light on esports growth

When China’s Invictus Gaming defeated European squad Fnatic in the League of Legends 2018 finals this past Saturday, China’s social media platforms became awash in ecstasy and pride. “It’s like winning an Olympic gold, a teenage dream come true,” writes one thirty-something audience of the competition on his WeChat feed. Many others share that sentiment. […]

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NBA All-Star Michael Jordan leads a $26 million round for esports group aXiomatic

NBA legend Michael Jordan is playing the esports game now, leading a $26 million round of funding for the ownership group aXiomatic. For Jordan and new co-investor Declaration Capital — the family office investing the personal wealth of David Rubenstein, who co-founded and serves as co-executive chairman of the multi-billion-dollar private equity firm, The Carlyle Group — investing in […]

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Live streams of karate and niche sports are terrifying major sports leagues

Of the 100 most-watched live telecasts in the US in 2005, 14 were sporting events; in 2015, sporting events comprised 93 of the top 100 telecasts. That shift occurred because TV shows are shifting to online or on-demand viewing, and live broadcasts of the biggest sports are the main thing TV networks have left to […]

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Twitch updates security for its TwitchCon event following the Jacksonville esports shooting

Twitch is today announcing changes to its security procedures for its TwitchCon event taking place in San Jose, California on October 26-28. The update follows news of the tragic shooting at an esports event in Jacksonville, Florida last month where three people died, including the shooter, and 11 were injured. Twitch said it would review its […]

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