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You can have the best content out there, but if your site is not search engine optimized, you can pretty much forget about anyone seeing it. The top five results on Google get 75% of the clicks, the top three get 60%, and even paying for your site to be up there in the results won’t help much — 70-80% of users ignore paid ads in favor of organic results. That’s tough if you own your own business, whether it’s a consumer product, an e-commerce site, a brick and mortar store, or even a porn site. Read more…
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Big IPOs by the best-known brands tend to dominate attention in startup circles. But when it comes to delivering significant returns on invested capital, it’s often lower-profile companies that come out on top. We look at some of the top-returning large exits, first for tech and Internet companies, and then for life sciences.