Inside Atari’s rise and fall

By the first few months of 1982, it had become more common to see electronics stores, toy stores, and discount variety stops selling 2600 games. This was before Electronics Boutique, Software Etc., and later, GameStop. Mostly you bought games at stores that sold other electronic products, like Sears or Consumer Distributors. Toys ’R’ Us was a big seller of 2600 games. To buy one, you had to get a piece of paper from the Atari aisle, bring it to the cashier, pay for it, and then wait at a pickup window behind the cash register lanes.

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