Blue Apron is introducing a lower-cost version of its meal kits, initially only for Jet.com shoppers in the greater New York City metro area. The new kits, called “Knick Knacks,” still require refrigeration, but require customers to supply their own protein and produce to complete the meal. But by dropping the two most expensive ingredients […]
View More Blue Apron hopes lower cost meal kits, now on Jet in NYC, will help save its businessCategory: Meal Kits
Blue Apron is confident it will achieve profitability this quarter
Meal kit company Blue Apron expects to achieve profitability this quarter, the company said ahead of its Q4 2018 and fiscal year 2018 financial results. Blue Apron will release its earnings January 31, but said today that, “based on its current view of the business, Blue Apron plans to reaffirm confidence in achieving profitability” on […]
View More Blue Apron is confident it will achieve profitability this quarterAlbertsons will offer Plated’s meal kits across hundreds of stores this year
Following its $200 million acquisition of meal kit startup Plated last fall, grocery chain Albertsons announced this week it would roll out Plated’s meal kits to hundreds of stores by the end of 2018. The meal kits will also be made available for 2-hour delivery through Instacart, same-day and scheduled home delivery, and for in-store […]
View More Albertsons will offer Plated’s meal kits across hundreds of stores this yearBlue Apron will start selling its meal kits in stores
Blue Apron announced today it will bring its meal kits to stores. The news arrives at a time when the meal kit subscription company is struggling to grow and retain its users, who are often put off by the expense of the direct-shipped meal kits and the need to commit to an ongoing subscription. In […]
View More Blue Apron will start selling its meal kits in storesBlue Apron stock suffers as Weight Watchers gets into meal kits
Life has not been pretty for Blue Apron, the meal-kit company that went public last June. Today, Blue Apron’s shares dropped to a record low following Weight Watchers announcing it would launch its own meal kits to be sold in grocery stores. Read More
Meal kits come to Walmart stores and online grocery service
On the heels of Amazon’s launch of Whole Foods grocery delivery through Amazon Prime Now, Walmart today is rolling out a new option for its grocery pickup and delivery service meant to appeal to busy families: meal kits. The retailer’s affordable alternative to meal kit delivery subscriptions like Blue Apron, is now available at over 250 stores, and is being made… Read More
There are almost as many baby food delivery startups as regular food delivery startups
In 2017, you might think, what is there left to disrupt?
There’s baby food.
A crop of new startups are trying to bring meal kit delivery, subscription services, and a tech approach to the mashed-up foods parents have fed their children fo…