If at first you don’t succeed, try, try again.
This seems to be the guiding principle for Snap Inc.’s relentless pursuit to make its Spectacles camera glasses A Thing. Despite two versions of Spectacles, each of which got a lukewarm response, the com…
Category: Spectacles
Tencent is launching its own version of Snap Spectacles
Some were surprised to see Snap release a second version of its “face-camera” Spectacles gadget, since the original version failed to convert hype into sales. But those lackluster sales — which dropped to as low as 42,000 per quarter — didn’t only fail to dissuade the U.S. social firm from making more specs, because now […]
View More Tencent is launching its own version of Snap SpectaclesInfluencer sued for not promoting Snap’s Spectacles enough
For us mere follower-less mortals, making money as a social media influencer seems dead easy.
Like for Grown-ish actor Luka Sabbat, who was paid by Snapchat’s public relations agency PR Consulting (PRC) to promote Spectacles with posts on Instagram.&…
Investors see an opportunity framed in Lensabl’s prescription lens fulfillment business
Lensabl, the company that has built a business putting prescription lenses into any style of glasses frame, has raised $3.7 million in a new round of funding. Lensabl makes it easy to put new lenses in a favorite pair of shades or glasses Based in Los Angeles, Lensabl already has an agreement inked with the […]
View More Investors see an opportunity framed in Lensabl’s prescription lens fulfillment businessThe second generation of Snap Spectacles is now much easier to get
When Snap debuted Spectacles, it took an unusual route for distribution.
Instead of making them readily available in stories, it distributed them via robot vending machine. Not only that, but the “Snapbots” appeared around the U.Sseemingly at r…
Snapchat Spectacles tests non-circular landscape exports
The worst thing about Spectacles is how closely tied they are to Snapchat. The proprietary circular photo and video format looks great inside Snapchat where you can tip your phone around while always staying full screen, but it gets reduced to a small circle with a big white border when you export it to your […]
View More Snapchat Spectacles tests non-circular landscape exportsSnap’s updated Spectacles are doubling-down on an unfulfilled vision
Snap showed off a new update to it’s fabled Snap Spectacles today. They’re new, but only sort of, and it’s not clear that they’ve learned much since the glasses first debuted in fall of 2016. The changes they did make with V2 (water-proofing, higher-def video, slightly updated design) have fundamentally been tweaks towards perfecting a […]
View More Snap’s updated Spectacles are doubling-down on an unfulfilled visionSnap is working on new Spectacles, according to FCC filing
If at first you don’t succeed…well, ask Snap.
Late on Tuesday, Variety spotted a filing to the U.S. Federal Communications Commission (FCC) from Snapchat’s parent company, Snap Inc. The application is for a “wearable video camera,” or what is presu…
Snapchat’s second-gen Spectacles hit the FCC
After a huge early buzz, Snapchat’s wearables ultimately bellyflopped. The company says it lost $40 million on the device. But that failure wasn’t enough to dissuade the company from giving things another go — and from the sound of it, the second version of Spectacles find the company taking hardware a bit more seriously this […]
View More Snapchat’s second-gen Spectacles hit the FCCSnap reportedly working on new Spectacles, including two-camera version
Snap, Inc. calls itself a “camera company” so it shouldn’t be all that surprising that it’s working on new versions of its Spectacles hardware (especially since we reported just that last June). But a new report from Cheddar has surprised some with news that Snap is working on a refresh of their hardware´set to launch later this year, as well as a two-camera version… Read More
You can now buy Snap’s unsold Spectacles at a hipster pop-up store in London
/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fimage%2F646958%2F0a1ce127-165b-4cf7-8afa-9da047b540d8.jpg)
They were supposed to change the snapping game forever, and maybe they did, but Snap’s Spectacles caused a staggering $40 million loss on unsold devices to the company.
To try to get rid of some of those Spectacles — which, according to reports, are sitting in a warehouse in China by the hundreds of thousands — Snap has announced it will sell them in a pop-up shop in east London.
Boxpark Shoreditch, a hipster hotspot in the UK, will host a dedicated store for the Snap spectacles starting Saturday, 11 November, “just in time for Christmas and the winter sport season,” a press release said. Read more…
More about London, Snapchat, Hipster, Spectacles, and Shoreditch
View More You can now buy Snap’s unsold Spectacles at a hipster pop-up store in LondonWarby Parker uses the iPhone X to fit your face for glasses
Hipster glasses company Warby Parker has always been early to embrace new technology.
On Tuesday, the company rolled out an update to its iPhone app just for iPhone X users, that will use the new phone’s front-facing infrared camera to map the …