Streaming Media – Fusion Nepal

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Media fragmentation is annoying consumers

sudshr47 March 19, 2019

Deloitte’s Technology, Media and Telecommunications division published its 13th-annual Digital Media Trends survey, focused on identifying changes in the ways US consumers engage with various types of media. Led by an independent research firm, the survey had roughly 2,000 consumer respondents across demographics – with the report categorizing respondents based on age (Gen-Z: ages 14-21, […]

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Netflix is pursuing more interactive content, including, maybe, a rom-com

sudshr47 March 13, 2019

On the heels of its groundbreaking foray into interactive storytelling with the choose-your-own-adventure style “Black Mirror” episode, Bandersnatch, Netflix will look to produce much more interactive entertainment, according to vice president of content, Todd Yellin. Speaking at the FICCI-Frames conference for Indian media and entertainment in Mumbai, Yellin said in a keynote that audiences could […]

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China’s authorities propose to keep minors out of live streaming

sudshr47 March 11, 2019

China is getting serious about the way live streaming videos affect tens of millions of youngsters, so much so a top authority has proposed to tighten restrictions on underage use. According to a report from the China Youth Daily, the Communist Party-controlled All Youth Federation recently submitted a proposal during the once-a-year parliamentary session, urging […]

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You can now ask Alexa to control your Roku devices

sudshr47 March 5, 2019

Roku this morning announced its devices will now be compatible with Amazon’s Alexa. Through a new Roku skill for Alexa, Roku owners will be able to control their devices in order to do things like launch a channel, play or pause a show, search for entertainment options, and more. Roku TV owners will additionally be […]

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On the strength of its Mixer partnership, streaming toolkit developer Lightstream raises $8 million

sudshr47 February 27, 2019

Lightstream, a Chicago-based company which develops tools to augment livestreams, has raised $8 million in new funding as it looks to add monitoring, management, and monetization services to its suite of editing technologies. Last year, the company inked a partnership with Microsoft‘s live-streaming Twitch competitor, Mixer, to let streamers on the platform add professional flourishes […]

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Thanks to Hulu, Disney lost $580 million last fiscal year

sudshr47 January 20, 2019

The streaming media business is tough. Disney, which has a 30 percent stake Hulu, saw losses of $580 million last fiscal year, according to an SEC filing. This was, the SEC filing states, “primarily due to a higher loss from our investment in Hulu, partially offset by a favorable comparison to a loss from BAMTech […]

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Roku explains why it allowed Infowars on its platform

sudshr47 January 15, 2019

Roku has just made a bad decision with regard to its growing advertising business by associating its brand with the toxic conspiracy theorist, Alex Jones. As Digiday first reported this morning, Roku has chosen to add the Infowars live show hosted by Jones to the Roku platform as a supported channel, much to the disgust […]

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Google’s Android TV now has tens of millions of users and could soon have even more

sudshr47 December 26, 2018

Google’s ongoing battle with Apple, Roku, and Amazon for your TV set is heating up.

Android TV, which is the search giant’s set-top box and smart TV platform, is currently used by more than tens of millions of consumers, according to the company. This is different from Google’s Chromecast streaming device, which simply allows users to cast media from their smartphone to their TV set. Android TV is a full-fledged operating system that allows users to download apps and use other Google-powered services on their televisions.

The made-for-TV operating system is being utilized by more than 100 global pay TV operators, according to Google’s senior director of project management for Android TV, Shalini Govil-Pai. Speaking to Multichannel News, he said that half of Android TV users are streaming on devices made by companies that partner with Google. Read more…

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Chromecast vs. Roku Premiere: What’s the difference and which one is best?

sudshr47 November 13, 2018

Who doesn’t live binge-watching during downtime? It usually involves us enjoying flicks, wearing sweats, and eating delicious takeout. Especially after a long day, it’s great to watch movies, TV episodes, or exclusive series without leaving the couch.

Even though technology can be a blessing, it also brings minor inconveniences. For starters, your Wi-Fi connection can go out at anytime. Secondly, you might experience muffled sound and pixelated images when you’re viewing digital content. Thirdly, you might be dropping major bucks to watch your favorite stuff, whether it’s in the form of a cable bill or a streaming service payment. Read more…

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NBC to launch a new streaming network, NBC News Signal

sudshr47 October 24, 2018

NBC is looking to reach a younger audience with today’s announcement of a new streaming news network, NBC News Signal. Instead of airing on traditional pay TV platforms, Signal will be available through NBC’s news mobile and over-the-top apps, as well as on other services including PlutoTV, YouTube, and Twitter. The focus will be on […]

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YouTube just made TV advertising more affordable than ever

sudshr47 October 17, 2018

TV advertising is notoriously expensive. YouTube just changed that.

YouTube has announced it’s now letting advertisers run campaigns that specifically target users watching YouTube on television screens.

The video giant has just launched a “TV screens device type” option on its Google Ads platform. This means that advertisers will now be able to specifically target viewers who are watching YouTube content television sets. This includes people using streaming devices such as Google’s very own Chromecast, set-top boxes like the Apple TV or Roku, video game consoles, and smart TVs.

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Roku brings down the cost of 4K streaming with its new Premiere players

sudshr47 September 24, 2018

Roku is expanding its lineup of streaming media players in an attempt to bring down the cost of 4K-ready devices, and plug every hole in the market. The company announced this morning the launch of two new devices, the Roku Premiere and a Walmart exclusive version, the Roku Premiere+. Previously, Roku’s lowest price 4K-ready device […]

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