To improve Uber’s driver app, he hits the road as an Uber driver

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Uber’s head of driver product is proud of his 96 rides (and no tickets … so far). 

Daniel Danker knows they’re nothing compared to the thousands of rides some drivers have under their belts. But every rider he drops off helps him understand the Uber service — and provides more insight than anything he’d get from a feedback survey or second-hand notes. 

So a few times a month, he opens the separate Uber driver app and cruises around San Francisco for a few hours, picking up passengers, earning tips, and making chitchat with riders in the backseat of his Mazda station wagon. (He lets them know he’s an Uber employee and not a regular driver.) Read more…

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