Apple sent out invites to reporters this afternoon for a March 25 special event at the Steve Jobs Theater in Cupertino.
Reports have suggested that the company will focus its keynote on the content side of its business. The invite offers some key hints that the video content service will be on full display at the invite, mainly a film reel countdown timer that eventually reveals the phrase “It’s show time.”
Apple has been seeding a ton of TV shows and delivering plenty of announcements about the content that it has in the pipeline, but we’ve strangely heard quite little about the underlying platform or subscription that Apple has planned beyond media reports.