Native Deodorant, a San Francisco-based natural deodorant brand, just sold to Procter & Gamble for $100 million cash. Native, which positioned itself as an online distributor of deodorant, had received just $500,000 from Azure Capital Partners. With over a million customers since launching 2.5 years ago, Native was able to use profits from the business to reinvest in growth. Read More
View More Procter & Gamble just bought this venture-backed deodorant startup for $100 million cashCategory: deodorant
Procter & Gamble just bought this venture-backed deodorant startup for $100 million cash
Native Deodorant, a San Francisco-based natural deodorant brand, just sold to Procter & Gamble for $100 million cash. Native, which positioned itself as an online distributor of deodorant, had received just $500,000 from Azure Capital Partners. With over a million customers since launching 2.5 years ago, Native was able to use profits from the business to reinvest in growth. Read More
View More Procter & Gamble just bought this venture-backed deodorant startup for $100 million cash