Lyft is launching a rider loyalty program in December

Ride-sharing service Lyft is today announcing its new plan to encourage repeat use: the launch of a loyalty program for riders, Lyft Rewards. The program, which will begin rolling out next month to select riders across the U.S., will let riders earn points for each dollar spent, which can then be used for upgrades to […]

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Lolli launches to give you free Bitcoin while you shop

Bitcoin has had tremendous success as a cryptocurrency, with millions of people around the world having traded the currency through command lines and wallets like Coinbase. Yet, for all of the excitement in the space, BTC remains largely the province of technically-sophisticated finance and software junkies and their Uber drivers. How can everyone in the […]

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Target tests a new loyalty program with 1% back, Shipt discounts and free next-day delivery

Target has begun to test a new loyalty program, “Target Red,” that combines discounts on delivery with cash back on later purchases. The program will serve as an alternative to the existing REDcard program which requires customers to sign up for a Target credit or debit card. With Target Red, customers instead earn 1 percent […]

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NEA leads $21m round for Drop, a rewards app for millennials

 Everyone loves free stuff, apparently including VC investors. Toronto-based Drop, whose app allows consumers to collect points for transactions they make and then receive reward offers, has secured a $21 million Series A round led by Rick Yang at NEA. The company has previously raised about $5 million in seed capital over the past year. Drop’s concept is simple. Unlike traditional… Read More

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