Google’s Pixel phones could get serious camera boost with Lytro acquisition

Lytro had big plans to change the photography industry with its unique, rectangular-shaped “light field camera” that let users refocus photos after they’d taken them.

Now, Lytro is being acquired by Google for as much as $40 million, TechCrunch reports. The decision comes following Lytro’s botched release of the Illum, a second overpriced (and rather clunky) light field camera that failed to catch on, and after the company’s more recent pivot to virtual reality.

The deal is reportedly not finalized just yet, with some sources suggesting the acquisition price could be much lower at around $25 million. Read more…

More about Google, Acquisitions, Rumors, Lytro, and Tech