It’s time we all accept it: Netflix is a meme account now

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When the people over at Netflix aren’t obsessing over streaming, they’re focused on something completely unrelated: meme-ing.

Over the past decade, Netflix has worked to step up its social media game, and in the process, wound up cultivating its present day online persona — a sassy, lighthearted, and extremely tuned-in meme account.

Netflix has gone from Bland Brand to Witty Social Media Acquaintance Who Cracks Jokes You Wish You Thought Of, and though it’s utterly perplexing to some, the transformation seems to be a success.

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