Category: Aggregate IQ

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Facebook finally hands over leave campaign Brexit ads

sudshr47 July 26, 2018

The UK parliament has provided another telling glimpse behind the curtain of Facebook’s unregulated ad platform by publishing data on scores of pro-Brexit adverts which it distributed to UK voters during the 2016 referendum on European Union membership. The ads were run on behalf of several vote leave campaigns who paid a third company to […]

View More Facebook finally hands over leave campaign Brexit ads
Advertising Tech Aggregate IQ Aleksandr Kogan Alexander Nix Cambridge Analytica Chris Wylie Damian Collins David Carroll DCMS committee disinformation Europe european union Experian Facebook Fake News Government presidential election SCL Group Social social media analytics United Kingdom United States

Cambridge Analytica’s Nix said it licensed “millions of data points” from Acxiom, Experian, Infogroup to target US voters

sudshr47 June 6, 2018

The repeat grilling by the UK parliament’s DCMS committee today of Alexander Nix, the former CEO of the now ex company Cambridge Analytica — aka the controversial political and commercial ad agency at the center of a Facebook data misuse scandal — was not able to shed much new light on what may or may not […]

View More Cambridge Analytica’s Nix said it licensed “millions of data points” from Acxiom, Experian, Infogroup to target US voters