A year ago, I visited the Apple campus in Cupertino to figure out where the hell the new Mac Pro was. I joined a round table discussion with Apple SVPs and a handful of reporters to get the skinny on what was taking so long. The answer, it turns out, was that Apple had decided […]
View More Apple’s 2019 Mac Pro will be shaped by workflowsCategory: imac
Apple’s iMac Pro is a love letter to developers
The iMac Pro exists because it turns out that there is a lot of air underneath the aging Mac Pro and above the incredibly popular MacBook Pro. A single-digit percentage of Mac customers buy the Mac Pro and, in recent years, Apple had been seeing a major rise in “pro” customers of all shades purchasing iMacs because of their incredible screens, all-in-one form factor and overall ease… Read More
This is who the iMac Pro is for
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The vast majority of Apple customers will never use an iMac Pro. The monstrously potent machine, billed as the “most powerful Mac ever built” when Apple unveiled it in June, has stratospheric capabilities and a price tag to match, putting it well out of the realm of consideration for your average iPhone user.
But I’d wager all of those people will, at some point, feel the effects of the iMac Pro, which goes on sale Thursday. The machine is tailor-made for creatives who demand the absolute best performance from their computers. Think video editors, special-effects artists, game designers, and architects. Read more…
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View More This is who the iMac Pro is forThe iMac Pro release date is officially December 14
The new iMac Pro will released in a matter of days, giving Apple fans something to get excited about this holiday season. The computer was unveiled as a surprise at the company’s WWDC conference in June with a vague December launch date.
Apple SVP of…
Apple’s iMac Pro arrives December 14, starting at $4,999
It seems like forever ago that Apple first teased the iMac Pro, the souped up, professional grade version of its all-in-one. Announced back at WWDC, the company promised the computer would arrive sometime in December, and in spite a few months of near radio silence on that front, it looks like it’s about to deliver. The dark gray desktop will be available in a matter of days, on… Read More