How the Apple Watch changed the world

In 2015 Switzerland was fucked. This blunt belief, grunted out by Apple’s Jony Ive and repeated by the media as a death knell for the watch industry, seemed to define a sad truth: that the Swiss watch was dead and Apple pulled the trigger. Now, three years and four Apple Watches later, was Ive right? […]

View More How the Apple Watch changed the world

Apple design chief Jony Ive gives rare interview, talks about responsibility to society, the Apple Watch, and more

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Is the Apple Watch really a watch? Do big tech companies like Apple have a responsibility to society based on the impact of the products they make?

In an interview with the Financial Times, Apple’s chief design officer Jony Ive spoke about the company’s latest products and its impact on society. Ive has been in his position since 1996, leading the team in the design of products such as the iMac, iPod, iPhone, and iPad. Ive is notoriously shy and rarely does interviews, making this an especially interesting look into the company.

When asked about Apple’s claim that sales of the Apple Watch are such that it’s now considered the “number-one watch brand,” Ive invoked the iPhone:  Read more…

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View More Apple design chief Jony Ive gives rare interview, talks about responsibility to society, the Apple Watch, and more

Now that Jony Ive is done designing iPhone-inspired toilets, he could make Apple products great again

Apple’s Chief Design Officer Jony Ive is back in charge of the company’s product design teams, according to a Bloomberg report.
And that could mean really great things for the company’s future products.
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View More Now that Jony Ive is done designing iPhone-inspired toilets, he could make Apple products great again

Jony Ive is leading Apple’s design team again

 Two years ago, Jony Ive was promoted to Chief Design Officer at Apple. The newly created role found the company’s beloved designer taking a break from day to day management of the team, handing the reins over to VP’s Richard Howarth and Alan Dye. The duo took over the management of its industrial design and user interface design, respectively. Now Ive is stepping back into the part… Read More

View More Jony Ive is leading Apple’s design team again