Here’s the easiest way you can help end the global water crisis

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Many people pay little attention to the ubiquitous role tap water plays in their daily lives: a quick rinse of a toothbrush in the morning, filling up a water bottle before the gym, or the simple pleasure of a hot shower after a long day.

But in some places around the world, the relationship between the average household and a supply of clean water looks drastically different. In fact, one in nine people worldwide lacks access to safe water. In some developing nations, people walk up to six hours every day simply to gather enough water for their families to survive.

“It is almost an overwhelming concept — a crisis of this scale,” explains Julie LaGuardia, head of brand partnerships for Water.org. “It’s hard to imagine what hundreds of millions of people not having access to water looks like. In many parts of the modern world, people don’t experience that [hardship] in any given day. So it can be difficult to understand, or relate to.” Read more…

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Why solving the world’s water crisis means more than just quenching thirst

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Six hours. For some, this amount of time is a typical workday spent tapping away at a laptop. For others, it’s a Sunday spent watching football and bonding with family.

But in some parts of the world, six hours is the amount of time a child may have to wait for a glass of clean drinking water. Women, kids, and other members of underserved communities often journey far from their village in search of the nearest water source or wait in long lines to collect it. This layer of the global water crisis — the sheer amount of time stolen from families who have to struggle to keep clean water in the house — is often overlooked. Read more…

More about Supported, Social Good, Sponsored, Stella Artois, and World Water Crisis

View More Why solving the world’s water crisis means more than just quenching thirst