Google hit with $1.7 billion fine for anticompetitive ad practices

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The EU is making Google pay for its anti-competitive practices.

On Wednesday, the European Commission ordered Google to pay a huge €1.49 billion antitrust fine (roughly $1.7 billion USD) for “abusive practices in online advertising.”

The Commission determined that Google had engaged in illegal conduct to “cement its dominant market position” with its Adsense program, which had a market share of more than 70 percent from 2006 to 2016 in Europe.

Hundreds of Google’s advertising agreements with major websites were reviewed by the commission, which discovered numerous restrictive clauses that blocked the company’s advertising rivals from competing in the market. Read more…

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