Mozilla pulls ads from Facebook until Zuck makes good

Don’t call it a Facebook exodus. At least not yet.

Mozilla announced Thursday it would “pause” advertising on Facebook. The Firefox nonprofit company is pulling a Ross from Friends thanks to Facebook’s relationship with Cambridge Analytica, which exposed the data of 50 million Facebook users “without their knowledge or consent.” 

Denelle Dixon, Mozilla’s chief business and legal officer, explained the decision in a blog post:

Specifically, Mozilla is concerned about the default app permissions that it says lack transparency about how third-party apps can access users’ data. Mozilla is perturbed that if Facebook users play games, read news, or take quizzes on Facebook, they are likely unknowingly opening up their information including work, education, timeline posts, and more, to external companies. Read more…

More about Facebook, Mark Zuckerberg, Mozilla, Cambridge Analytica, and Mozilla Firefox