Please, somebody save the Yo app before it dies

“Yo,” I said to my colleague Kim Bhasin shortly after I joined The Huffington Post in 2014.

His eyes widened along with his smile as he asked me, “Do you have the Yo app?” 

I didn’t. Despite joining HuffPost as a tech reporter, I hadn’t heard of Yo, an app that only let users say “yo” to each another and had climbed toward the top of Apple’s App Store, obviously. Kim was quick to point out the hypocrisy, but to be fair (to myself), I had fallen into the job, and Yo might have been my common way of greeting people at age 22 (and still to this day), but it wasn’t an app on my iPhone — until a couple minutes after that exchange.  Read more…

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