GDPR has cut ad trackers in Europe but helped Google, study suggests

An analysis of the impact of Europe’s new data protection framework, GDPR, on the adtech industry suggests the regulation has reduced the numbers of ad trackers that websites are hooking into EU visitors. But it also implies that Google may have slightly increased its marketshare in the region — indicating the adtech giant could be winning […]

View More GDPR has cut ad trackers in Europe but helped Google, study suggests

Ghostery revamps its privacy-focused mobile browsers

Ghostery is launching new versions of its browsers for iOS and Android. In fact, Director of Product Jeremy Tillman said this is the first big update to Ghostery’s mobile browsers in several years. It’s not that mobile wasn’t a priority for the team before this, but Tillman said, “In our previous company, we didn’t have […]

View More Ghostery revamps its privacy-focused mobile browsers