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Credit to Microsoft for basically creating the “digital whiteboard” category. When the company unveiled the Surface Hub back in January 2015, there wasn’t anything else quite like it.
Here was a huge 4K touchscreen, but built for meetings and collaboration, not playing videos. It also cost a ton of money — the big, 84-inch panel carried a price tag of $21,999 (a smaller 55-inch Hub cost $8,999). Naturally, competitors jumped in with (much) cheaper options, notably the Google Jamboard and more recently the Samsung Flip.
In other words, there’s a good chance Microsoft is starting to feel some heat in this high-margins category, and that’s probably factoring into why Microsoft is now announcing the Surface Hub 2, an upgraded version of its whiteboard-with-smarts concept. Although it won’t ship until 2019, Microsoft wants any company drawing up budgets for hardware orders to know it’s got something special coming down the pike. Read more…
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Here’s a pretty good way to help spark sales in the post-holiday doldrums of early February. This week, Microsoft rolled a handful of new configurations that drop the entry level pricing on a few of its Surface products, in an effort to help drum up some sales during a particularly slow time of year. The updates were spotted by Windows Central — after all, Microsoft’s… 
Windows laptops and tablets have traditionally run on X86 processors from the likes of Intel and AMD. Microsoft experimented with using ARM-based processors when it launched the Surface RT and Windows RT in 2012 — and it cost the company dearly. Fast-forward to today and Microsoft is ready to give ARM on laptops another try.