Few investors have as deep a knowledge of the U.S. and Chinese markets as Hans Tung. For over a decade the prodigious investor (now with GGV Capital) has been racking up the miles on flights between San Francisco, Shanghai, Los Angeles, Beijing and New York in search of startups that can span the Pacific divide […]
View More At Disrupt, Hans Tung and Yi Wang will talk about the startup road winding from China to the USCategory: Wish
Amazon finally makes collaborative wish lists a reality
Christmas in July!
Amazon is making it much easier for people to participate in the consumerist culture this month (besides Prime Day, of course). The e-commerce giant will finally let us collaborate on wish lists!
The new capability has been highly …
Plus-size tights ad takes ‘tone-deaf’ to new heights
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Companies, hello! Hope you are doing great. Here’s how not to advertise.
Wish, an e-commerce business that advertises heavily on Facebook (they’re behind some of the, uh, weirder ads you may have come across), is under fire this week for its product images for plus-size tights. Rather than featuring photos of plus-size models, Wish is advertising the tights with photos of thin models stretching them across their entire bodies.
As several people on social media have already pointed out, the ads are obviously and egregiously tone-deaf. Wish implies that advertising a product incorrectly — that is, in a manner in which it will never actually be used — is preferable to featuring a plus-size person on its website. Read more…
More about Fashion, Ads, Body Positivity, Wish, and Culture
View More Plus-size tights ad takes ‘tone-deaf’ to new heights