This browser extension turns your angry Facebook emoji into real social action

From climate change to the worsening refugee crisis to rollbacks of LGBTQ rights, you’ve probably reacted to a lot of deeply troubling news in your Facebook news feed this year.

But what if you could easily take your digital anger and sadness and turn it into real-world action?

A new tool called the Emoji Reaction Project helps you do just that. The clever Chrome extension transforms your negative Facebook emoji reactions into tangible ways to support good causes and fight injustice.

Every time you react with an angry or sad emoji on a post about a particular social or environmental issue, the browser extension prompts you with three options: “Donate,” “Do,” and “Dial.” Read more…

More about Facebook, Emoji, Social Good, Social Justice, and Chrome Extensions