There are almost as many baby food delivery startups as regular food delivery startups

In 2017, you might think, what is there left to disrupt? 

There’s baby food. 

A crop of new startups are trying to bring meal kit delivery, subscription services, and a tech approach to the mashed-up foods parents have fed their children for millennia. 

Jennifer Garner co-founded the baby food delivery startup Once Upon a Farm. The startup Yumi offers a similar serviceRaised Real has parents blend the baby food themselves in a special machine (sound familiar?). A few meal-delivery startups for adults have added baby food offerings, though the biggest names haven’t yet followed suit. 

Baby food entrepreneurs are quick to say they’re disrupting a $55 billion industry. And the reason they’re convinced it’ll work? Millennial parents.  Read more…

More about Parenting, Meal Kit Delivery, Blue Apron, Meal Kits, and Baby Food