‘Love Island’ feels different now and it’s because of #MeToo

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This has, categorically, been the summer of Love Island. Despite being an annual fixture since 2015, this year’s Love Island has utterly steamrolled popular culture: it has become mainstream popular culture.

2018 was the year that the broadsheets couldn’t ignore it: MacBook anthropologists mused about attachment theory and heteronormative personality tropes and generation-Insta – before finishing with something like, ‘or maybe we just like watching semi-naked hotties getting it on!’

Because the only thing we love more than watching Love Island is talking about why it is that we love watching Love Island. Read more…

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