Craig Federighi – Fusion Nepal

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Apple’s Shortcuts will flip the switch on Siri’s potential

sudshr47 July 8, 2018

Matthew Cassinelli Contributor Share on Twitter Matthew Cassinelli is a former member of the Workflow team and works as an independent writer and consultant. He previously worked as a data analyst for VaynerMedia. At WWDC, Apple pitched Shortcuts as a way to ”take advantage of the power of apps” and ”expose quick actions to Siri.” […]

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Apple got even tougher on ad trackers at WWDC

sudshr47 June 5, 2018

Apple unveiled a handful of pro-privacy enhancements for its Safari web browser at its annual developer event yesterday, building on an ad tracker blocker it announced at WWDC a year ago. The feature — which Apple dubbed ‘Intelligent Tracking Prevention’ (IPT) — places restrictions on cookies based on how frequently a user interacts with the […]

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Essential oils, humble brags, and baes: A look at Craig Federighi’s macOS tags

sudshr47 June 4, 2018

When you’re demoing all the new features macOS Mojave has to offer onstage at WWDC, it’s safe to assume the world’s Apple fanboys are scrutinizing your every mouse click.
And if you’re Craig Federighi, that apparently means only one thing: It’s time …

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The true story of how Apple took its biggest risk and built the iPhone X

sudshr47 October 31, 2017

The iPhone X is the smartphone Apple always wanted to make.

Sure, the company released three phones this fall, and like a parent who insists they love all of their children equally, Apple claims that the iPhone 8, 8 Plus, and iPhone X are each unique and special in their own way. But it’s obvious that the company is bending the truth — because the iPhone X is special in its own right.

“[It’s] something just entirely new,” said Apple SVP of worldwide marketing Phil Schiller. “I think customers were ready to have one more thing in the iPhone line that was new and very different.”

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