Baidu leads $300M investment to bring its search smarts to elevator ads

China’s largest search engine Baidu is getting an offline revenue boost after it led a $300 million strategic round in Xinchao Media, a company that shows people ads when they’re waiting for an elevator – or stuck in one. The tie-up will see the partners collaborate on data integration that knits reams of search data […]

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The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

Postie, a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. Founded by some of the men responsible for the biggest hits in online marketing (like the Dollar Shave Club commercial that launched what became a billion dollar acquisition) think that its time to take technology […]

View More The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

BuildingConnected lands $15 million for its service linking contractors and developers

BuildingConnected, which provides software linking contractors and developers has raised $15 million from a strategic investor — Brookfield Ventures, the new venture arm from real estate developer Brookfield Asset Management. The new investment bumps the total raised by BuildingConnect to $53 million. Previous investors in the company include Crosslink Capital, Brick & Mortar Ventures, Freestyle Capital, […]

View More BuildingConnected lands $15 million for its service linking contractors and developers