In a betrayal of loyalty signaling poor morale, a massive dump of Snapchat’s usage stats has leaked. The most worrisome is that the number of users posting Stories has shown zero growth, an even worse performance than Snapchat’s total user growth that was sluggish this year. It appears Instagram’s Stories clone has stopped Snapchat’s most monetizable feature dead in… Read More
Category: snap inc
Snapchat just did the most anti-Snapchat thing ever
Once upon a time, Snapchat was about ephemerality.
The origin of Snapchat came from a desire to send nudes and have them disappear. Of course, sexting wasn’t its only use case. Middle schoolers also wanted to pass notes in class without getting caugh…
Talent trickles out of Snapchat as Timehop founder leaves
Less than a year after joining Snapchat, social media nostalgia app Timehop’s founder Jonathan Wegener is departing the company. He tells TechCrunch he wants to build his own thing again, but the fact that the #1 teen social network isn’t exciting enough to stay at is telling. Share prices are down, user growth has slowed to a crawl in the face of Instagram’s competition,… Read More
Snapchat launches augmented reality developer platform Lens Studio
Snapchat is finally opening up so outside developers can help it offer infinite augmented reality experiences beyond those it designs in-house. Today Snap launches the Lens Studio AR developer tool for desktops so anyone can create World Lenses t…
View More Snapchat launches augmented reality developer platform Lens StudioWhat the new Snapchat update gets right about social media
As a parent, I’m a member of more than a few Facebook Groups related to my children’s education. And damn, they can be irritating. You quickly learn that parents frequently disagree wildly on teaching styles, curriculum choices, and even specific ass…
View More What the new Snapchat update gets right about social mediaEvan Spiegel defends algorithms, criticizes Facebook in a new op-ed ahead of Snapchat’s redesign
Algorithms and social media are bad, unless they’re good, according to Snap CEO Evan Spiegel.
Yes, quite confusing, but that’s exactly what the cofounder of the app Snapchat argues in his first-ever op-ed posted on Axios Wednesday. The piece dropped …
Snapchat quietly releases new filters based on what you’re snapping
Too lazy to be creative with Snapchat? Well, there’s a new feature for you.
Snap quietly launched new filters that recognize what’s being snapped and provide a contextually relevant border or sticker. The update comes ahead of a massive app redesign …
Snapchat seeks salvation in long-form and “hands-on” AR ads
Snap Inc’s stock tanked after missing revenue expectations by $30 million last quarter, so Snapchat is looking to win over businesses with immersive new ads formats. This week it introduced two new forms of ads: Promoted Stories which string together multiple Snaps into a longer-form slideshows openable from a tile on the Stories page that’s shown to everyone in a given country,… Read More
Snapchat’s epic strategy flip-flop
It takes courage to say you were wrong about almost everything. But that’s what Snap Inc CEO Evan Spiegel did this week, and that’s what it will take to save Snapchat. From algorithmic feeds to partnerships to target markets to recruiting adults, Snap is planning a 180-degree turn across the board. It’s warranted. The Q3 earnings report was a blood bath with Snap’s… Read More
Tencent could play a role redesigning Snapchat following $2B investment
Tencent, the Chinese internet giant valued at $470 billion, may have a hand in rebooting the Snapchat app to make it more competitive with Instagram and Facebook.
Off the back of some very poor financials announced this week, parent company Snap said it is retooling the messaging app “to make it easier to use.”
Now Tencent, which upped its stake in Snap with the purchase of 12… Read More
Instagram now lets you add any photos or videos to your Stories
Instagram is turning on a feature that many users have asked for, letting users add photos and videos from their camera roll – even if they’re older than 24 hours. The limitation in place previously seemed designed to encourage Stories to be more of a repository for spur of the moment sharing (as well as a more accurate copy of the original Snapchat product), but Instagram seems to… Read More
Snap loses its head of the engineering amid plans to overhaul Snapchat app
Snap’s senior vice president of engineering is the latest, and one of its highest paid executives that will leave the company.
Tim Sehn is expected to announce his departure on Wednesday, according to The Information.
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