How Facebook Watch will overtake YouTube as the biggest video platform

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Stop me if you’ve heard this one: Facebook is crushing Snapchat. Well, forget that, because I’m interested in a much bigger tech company Facebook is poised to overtake: Google’s YouTube.  

Facebook has managed to grow, outpace, and marginalize its competitors thanks to its huge user base, massive data collection operation, and the breakneck speed at which the Facebook engineering teams execute. We’ve seen Facebook steamroll several social networks over the years. 

Now, Facebook is taking video more seriously than ever with its new product Watch, and I predict it will ultimately overtake YouTube as the biggest video players.  Read more…

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Facebook videos may start with ads, just like on YouTube

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Get ready for more ads on Facebook. 

Facebook Watch, the company’s initiative for original shows, will reportedly test pre-roll video ads — a.k.a. commercials — before the actual video starts, AdAge reported Friday. 

This potential change opposes Facebook’s previous strategy and CEO Mark Zuckerberg’s own words. 

“We don’t need to do pre-roll because our model is not one where you come to Facebook to watch one piece of content, you come to look at a feed,” Zuckerberg said in July during the company’s quarterly earnings report, AdAge noted.  Read more…

More about Facebook, Youtube, Online Video, Facebook Video, and Facebook Ads

View More Facebook videos may start with ads, just like on YouTube

Facebook videos may start with ads, just like on YouTube

TwitterFacebook

Get ready for more ads on Facebook. 

Facebook Watch, the company’s initiative for original shows, will reportedly test pre-roll video ads — a.k.a. commercials — before the actual video starts, AdAge reported Friday. 

This potential change opposes Facebook’s previous strategy and CEO Mark Zuckerberg’s own words. 

“We don’t need to do pre-roll because our model is not one where you come to Facebook to watch one piece of content, you come to look at a feed,” Zuckerberg said in July during the company’s quarterly earnings report, AdAge noted.  Read more…

More about Facebook, Youtube, Online Video, Facebook Video, and Facebook Ads

View More Facebook videos may start with ads, just like on YouTube

Facebook will livestream 47 college basketball games as its live sports efforts grow

Facebook is streaming live college basketball games this season as it tries to impress users with high-end video in its new Watch tab.
The games feature a variety of divisions and even includes some conference games from teams in the Big Ten, the Pac…

View More Facebook will livestream 47 college basketball games as its live sports efforts grow

An app where teenagers lip synch reportedly got bought for $1 billion

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$1 billion. That was the price tag for what’s cool, according to Justin Timberlake Sean Parker’s conversation with Facebook cofounder Mark Zuckerberg.

Apparently, it’s still true. 

Musical.ly just sold to Beijing Bytedance Technology, the companies announced Friday. The price tag was between $800 million to $1 billion, the Wall Street Journal reported. If you haven’t heard of Musical.ly, you may be old — or perhaps you just forgot about it. 

After launching three years ago, the smartphone app quickly became a viral sensation. The concept was simple: Create 15-second music videos. Tweens and teens became obsessed with lip-syncing to their favorite songs. By 2016, it had attracted 100 million users. It even launched some new social media stars like Jacob Sartorius.  Read more…

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