Some were surprised to see Snap release a second version of its “face-camera” Spectacles gadget, since the original version failed to convert hype into sales. But those lackluster sales — which dropped to as low as 42,000 per quarter — didn’t only fail to dissuade the U.S. social firm from making more specs, because now […]
View More Tencent is launching its own version of Snap SpectaclesCategory: Snap
Influencer sued for not promoting Snap’s Spectacles enough
For us mere follower-less mortals, making money as a social media influencer seems dead easy.
Like for Grown-ish actor Luka Sabbat, who was paid by Snapchat’s public relations agency PR Consulting (PRC) to promote Spectacles with posts on Instagram.&…
Snapchat’s PR firm sues influencer for not promoting Spectacles on Instagram
Influencer marketing could get a lot more accountable if Snapchat’s PR firm wins this lawsuit. Snapchat hoped that social media stars promoting v2 of its Spectacles camera sunglasses on its biggest competitor could boost interest after it only sold 220,000 of v1 and had to take a $40 million write-off. Instead, Snap comes off looking […]
View More Snapchat’s PR firm sues influencer for not promoting Spectacles on InstagramBrex has partnered with WeWork, AWS and more for its new rewards program
Brex cardholders can now accrue and spend points on AWS, Twilio, SalesForce, WeWork, Instacart and more.
View More Brex has partnered with WeWork, AWS and more for its new rewards programSnapchat’s new Camera desktop camera app brings AR masks to Twitch, Skype…
Snapchat is launching its first Mac and Windows software that takes over your webcam and brings its augmented reality effects to other video streaming and calling services. Snap Camera can be selected as a camera output in OBS Skype, YouTube, Google Hangouts, Skype, Zoom and more, plus browser-based apps like Facebook Live so you can […]
View More Snapchat’s new Camera desktop camera app brings AR masks to Twitch, Skype…Snapchat now has cat lenses. (Yes, for your cat.)
It’s 8:00 PM on Friday night and you’re home alone and already drunk. Oh, is that just me? Well no matter. Snapchat has made lenses for your cat now. Yes, that’s right. Your cat! This is what the internet is made for, friends. Not all that fake news and trolling. Not having to read tweets […]
View More Snapchat now has cat lenses. (Yes, for your cat.)Jeffrey Katzenberg and Meg Whitman announce the name of their stealthy mobile video startup
Called Quibi, short for quick bites, the company is creating content with notable filmmakers Sam Raimi, Guillermo del Toro and Antoine Fuqua.
View More Jeffrey Katzenberg and Meg Whitman announce the name of their stealthy mobile video startupWe’re talking AR with Snap’s camera platform head at TC Sessions: AR/VR
For a lot of consumers, Pokémon GO wasn’t their first exposure to augmented reality — it was the dog-selfie lens inside Snapchat. In the past few years, consumer use hasn’t evolved too heavily when it comes to what people are actually using AR for, even though technical capabilities have taken some giant leaps. Snap was an […]
View More We’re talking AR with Snap’s camera platform head at TC Sessions: AR/VRYears after Evan Spiegel tried to buy Secret, its co-founder David Byttow joins Snap as director of engineering
David Byttow, co-founder of Secret, the defunct anonymous social network that once gained notoriety for serving as the tech industry’s burn book, announced today that he will join Snap. The hire is noteworthy because before Secret shut down in 2015, Snapchat CEO Evan Spiegel tried to acqui-hire its team but decided the asking price was […]
View More Years after Evan Spiegel tried to buy Secret, its co-founder David Byttow joins Snap as director of engineeringBenchmark is staying focused, targeting $425M for ninth fund
The firm’s upcoming fund will not include longtime Benchmark general partners Mitch Lasky and Matt Cohler.
View More Benchmark is staying focused, targeting $425M for ninth fundSequoia backs Maven, a virtual health clinic for women
Maven has raised a $27 million Series B co-led by Sequoia and Oak HC/FT, bringing its total raised to date to $42 million.
View More Sequoia backs Maven, a virtual health clinic for womenHear from investors at General Catalyst, FirstMark, Shasta at TC Sessions: AR/VR
The worlds of augmented reality and VR theoretically represent a boundless expanse for startups looking to create a new digital future. Realizing that future is the tough part and doing so while Google, Facebook, Microsoft and Apple all look to plant their flags is even harder. While plenty of investors have taken a look at […]
View More Hear from investors at General Catalyst, FirstMark, Shasta at TC Sessions: AR/VR